Case Studies

Harte-Hanks delivers results.

For decades, Harte-Hanks Market Intelligence has helped businesses reach their sales and marketing goals by providing insight into the information technology and telecommunications market gleaned from thousands of conversations with real decision-makers conducted on an ongoing basis. Here are a few recent projects that we have successfully driven: 

Leading Computer Distributor ignites Oracle channel sales with Ci Pipeline from Harte-Hanks Market Intelligence
Faced with increasing competition, fewer leads and longer sales cycles, Arrow ECS leveraged Harte-Hanks innovative lead delivery system to help channel partners identify potential purchasers of Oracle software solutions.  The Ci Pipeline pilot program exceeded revenue goals by 60%. Click here for full details.

Leading Data Storage Firm Utilizes Harte-Hanks^® to Tap Mid-Market
Opportunity and Build Channel Partner Loyalty
EMC expanded their product and service offerings into a market previously served by smaller sized companies, an audience that wasn’t as clearly defined as it was at the enterprise level. To reach this elusive group, EMC turned to Harte-Hanks and the Ci Technology Database (CiTDB) to find those decisions makers. Click here  for full details.

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